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-- Winnowing the chaff to get to the wheat. Observations on the happenings in the game industry. 

And a Console in a Price Free-for-all
Categories: Consoles  | Written by: Sylvene

Activision CEO Bobby Kotick made a bold statement that the PS3 and XBox 360 needed to fall below that of the Wii to compete at the Reuters media summit in New York yesterday.

"The Wii at its price point is now setting a standard and an expectation, and people say, well, the Wii is less complex technically. I don't think that really matters as much to the consumer,"

He added that the key price point for mass adoption was $199.00

Well, yeah... and the DS should then drop to $99.00 and the new and improved PSP to $129.99 :) It would be nice! Of course game publishers want console prices to fall. That makes it more affordable to the masses which then gives them a larger base of potential game buyers. At $129.99, I'd buy the new PSP. At $199.99 there would be a run on the PS3 as Home Theater enthusiasts and installers buy it for the Blu-Ray capability.

What do you think about the Holiday console pricing wars?
Posted on 2007-11-28 at 17:07:30 | Permalink to this post | More posts| 2 comments


Comments, Pingbacks:

Comment from: Noelle [Visitor] Email
Right now I'd say, "Bring it on!" We're actually pondering a PS3 for the Blu-Ray capability. We figured if we're going for Blu-Ray anyway, might as well get a PS3 as part of the package.
PermalinkPermalink 2007-11-28 @ 17:53
Comment from: Hengist [Visitor] Email · http://www.gamersinfo.net/
As a consumer, I think I'd be silly to not be in favor of it. It does raise some interesting questions about supply and demand, and what we could expect down the road if a console was in nearly every living room.

However, if the publisher expects the prices of consoles to drop in order to achieve a higher market saturation, are they also willing to adapt a vastly lower price structure based on volume as well? One could only hope.
PermalinkPermalink 2007-11-29 @ 15:03

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